Here’s What Happens in a Typical SEO Personal Training Course.
Before the course we will send you a short questionnaire to find out what you already know about SEO and what you would like to achieve. Once you have completed your pre-course questionnaire, we will send you a draft syllabus for your approval. We will then audit your website and start researching your competitors.
2. Course Delivery
A typical training day starts at 10am and ends at 4pm. During that time, we have a couple of short breaks and lunch. This will help you to stay alert. We usually start by going through a basic guide to SEO and then we start to work on your website. The first hands-on task is to research your keywords and produce a keyword dictionary. We do this using several methods including reverse engineering competitor websites. Next, we look at your site structure and optimise one of your pages. This will give you a model of a perfect page that you can copy across the rest of your website. We then look at your linking and social media strategy and finally we make sure that your website is setup properly.
3. Course Requirements
You do not need any previous knowledge or special skills to get the best out of this course. If you like, you can bring your own laptop, but it’s not necessary. Also, there is no dress code and you learn best if you are comfortable.
4. Follow-up Training
After the course we will provide you with a follow-up online coaching session to make sure that you’ve managed to implement the course recommendations and to help you with any problems that you might want to discuss.
Setting up an online coaching session is easy, and you don’t need any special equipment or a webcam. The process is as follows:
- 5-minutes before the meeting we will send you an email with a link.
- You will need to click on the link and follow the instructions.
- You will need to call the number supplied in the email.
- Now we can share screens.
- At the end of the session you can download a video recording so that you can refer back to the training as often as you like.